General information about Pivony
For all marketing professionals, behavioral analysis is a pillar of any successful strategy. It helps to improve the customer journey while facilitating decision making. However, when faced with the huge volumes of data produced, it can become complex to make the most of the data and take full advantage of it. Pivony is the answer to this need. This SaaS platform allows you to understand what users want in a simple and efficient way.
To analyze in a relevant way, Pivony relies on artificial intelligence. The latter, equipped with natural language understanding, is able to exploit your data from all channels, whether internal or external. Thus, the data sources taken into account by this software-as-a-service solution can come from social media, websites or applications, after-sales service tickets, customer reviews, or even live chat. Pivony’s strength is to centralize all this information to ensure data processing in one place. The complete analyses can then be consulted via a complete and ergonomic dashboard.
This customer intelligence and the analysis of information from different databases will allow you to improve the customer experience, the performance of your marketing campaigns, and boost your brand image. The result is better customer satisfaction and increase customer loyalty.
6 months free on the Basic plan
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What is Pivony used for?Pivony, a SaaS platform, is a game-changer for small businesses looking to optimize their marketing strategies. By leveraging artificial intelligence, Pivony simplifies behavioral analysis, making sense of vast data from various channels like social media, websites, customer reviews, and more. This centralization of data in one place allows for efficient processing and easy consultation via a user-friendly dashboard. For instance, a small bakery could use Pivony to analyze customer feedback from social media and improve their product based on the insights gained. The result? Enhanced customer experience, improved marketing campaign performance, and a stronger brand image leading to increased customer loyalty.
Find out what your customers want and improve your offer
Leverage your internal data
You can integrate all data from your internal surveys, Zendesk tickets, post-ticket surveys, or even chatbots into the analysis. This allows you to understand customer expectations and improve your customer service.
Easily share insights across your organization
Pivony's one-click PDF report generation allows you to quickly produce clear and comprehensive data reports, enabling your team to make more informed decisions and drive growth across all aspects of your business.
Connect all relevant data sources
Pivony supports customer reviews, social networks like Twitter or Facebook, your website, or even applications. Analyze customer behavior across the entire omnichannel journey in a matter of moments.
Optimize your marketing efforts with targeted customer segmentation
By tagging customers based on their expectations, internal data connected to Pivony makes it easy to accurately segment your customer base. Use this data to craft more effective marketing campaigns and ensure you're delivering the right message to the right customers at the right time.
Maximize your analytics with AI-powered predictions
Pivony's AI engine uses in-depth subject analysis to predict customer sentiments and intentions, enabling entrepreneurs to stay ahead of evolving trends and maintain a competitive edge in their market.
Why is Pivony better than other Customer Experience software?
Pivony is better at customer support than Hotjar: 4.6 vs 4.5