If social media are opportunities for your startup, it is necessary to have the most advanced software to manage them efficiently. These will save time through marketing automation. Moreover, they will allow you to refine your strategy at any time thanks to the numerous data collected. This data is essential to have a good visibility on your acquisition channel. Performance indicators will then be used to identify the points of your offer that needs to be improved.
SocialBee
To manage your social networks with ease, SocialBee is just the thing. This online platform centralizes all the tasks required for a successful social media strategy. To begin with, various contents can be customized with Canva directly in SocialBee. Then, via the tool’s interface, it is possible to publish content on all your social networks. In addition, you can plan the postings in advance to control your editorial planning. A dashboard then centralizes the data to easily monitor the performance of the various posts. SocialBee can therefore be used to ensure a complete follow-up of your marketing strategy on social networks.
Agorapulse
This all-in-one tool provides constant monitoring of all your social networks. First of all, you can follow trends about yourself or your competitors. Secondly, you can plan publications that can be published directly via the Agorapulse platform. All communication with your customers is centralized in the tool, allowing your team members to collaborate, follow up on customer requests, and respond in a reactive and professional manner. In addition, numerous comprehensive and relevant reports can be consulted in Agorapulse. This is ideal for evaluating the impact of your campaigns and your editorial strategy. This way, you can adapt your strategy at any time to improve your efficiency on social media.
ViralStat
To be effective on social media, it is necessary to offer your targets relevant content. This content must follow the trends to be attractive and engaging. ViralStat is the perfect tool to analyze social networks and video platforms. By understanding the trends and observing their emergence, this tool gives you the opportunity to outpace your competition. On the one hand, ViralStat identifies for you which influencers you should collaborate with. Secondly, the SaaS software analyzes your social media posts and displays comprehensive data via a dashboard. Thus, the goal of ViralStat is to make sure you don’t miss anything and get the information you need for a successful and relevant social media marketing strategy.