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Marketing data integration and optimization platform

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Adriel provides intuitive dashboards to help brand and agency marketers identify profitable campaigns, channels, and ad creatives and create beautiful reports automatically. The platform empowers teams to make optimal decisions based on standardized cross-channel data, storytelling visualizations, and real-time performance alerts.

General information about Adriel

Data-driven insights are essential for marketing performance. However, this data is often scattered across various platforms or software tools. To solve this problem, you can use Adriel. This all-in-one solution allows you to access all your data in one place and extract insights without the painfully long manual work.

Using the tool is simple and enjoyable. In just a few minutes, you can connect to over 600+ marketing and online advertising platforms to manage and track all your digital campaign data. This data can come from Meta, Google, Microsoft Advertising, TikTok, and many more.

Then, intuitive dashboards follow essential performance indicators of your marketing mix and drill down into individual campaigns or creative performance. You will find total costs, click rates, conversion rates, cost per click (CPC), revenue, and return on ad spend (ROAS) among the common metrics you can use with Adriel. However, these KPIs are only a few examples of the information you can get using the full potential of Adriel’s SaaS software.

Of course, it is possible to customize the reports to suit your needs or those of your agency clients. Data can be displayed and modulated via different filters, and white labeling is also available to add branding to the reports. In addition, it is possible to set up performance trackers within the platform to automatically track all campaigns, ad sets, and creatives and alert you whenever something needs your attention. Adriel helps you stay on top of all performance insights to continuously and automatically optimize the performance of your marketing mix.

Adriel can also easily integrate into a teamwork organization, as different collaborators can be invited to work on and consult the data with different access levels. All of these elements contribute to significantly improving your online marketing performance and team efficiency.

In total, more than 6,300 data-driven teams use Adriel every day. Some of the most reputable customers include LG, Decathlon, Clarins, and Agorapulse. These companies have trusted Adriel to optimize their marketing and improve their business performance.

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Secret's take about Adriel

We all know at least one person who constantly has 50 tabs open on their internet browser “just in case” they need the link, including that one tab playing music yet impossible to find 🙄… And then they wonder why their computers are slow and crash on a daily basis 🤷

What is Adriel?

Your paid ads make up an important part of your marketing strategy so you need to keep an eye on them 👀; track their performance, manage separate data, monitor numerous social media channels. Switching between multiple different applications & channels can leave you lost 😱 That’s where Adriel comes in: one single & flexible dashboard to manage, track and automate your ad performance in real-time. Adriel’s AdOps platform helps you maximize the efficiency of your paid ads, giving you real-time reports and insights into the performance of your campaigns across all of your marketing channels. No more juggling multiple channels, missed trends or, most importantly, headaches when you use Adriel 🤹

Our opinion about Adriel:

Managing even your own social media platform(s) can be tricky 😬 But, when it comes to your business, you need to reach your audience. Adriel's platform gives you the power to monitor, optimize and scale all of your marketing campaigns from one place. You get real-time performance insight alerts so you know how your investment is paying off 😌 Marketers from all over the world are already seeing great results thanks to Adriel, like 170% growth in revenue, 45 hours per week saved and 25% growth in lead generation. Never miss another opportunity to wow your audience and attract them with great ads so your product gets the exposure it deserves! 🎯

Adriel Pricing:

Adriel has 4 plans available for you to choose from, each to suit what your business needs 🙌 For SMBs and entrepreneurs, the Professional plan is a great choice, giving them all the features they need to scale their digital marketing like a real-time dashboard, performance alerts, ad creatives and more. Get started on Adriel with $1,000 in credits on any of the annual plans with Secret and give your ads the kickstart they need 🚀

- More details about Adriel's pricings
Best Adriel alternatives:

Alternatives to Adriel’s AdOps platform include Adzooma, MonkeyFlux, Trapica and Humming. Discover great offers for this software and more on Secret! 🤩

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Mary O'Brien

Customer Success Manager

1 deal available for Adriel
See all deals
1 deal available for Adriel

Up to $1000 in savings

$1,000 in credits on any annual plan

Deal selected

$1,000 in credits on any annual plan

$1,000 in credits on any annual plan

Unlock our Adriel deal and access $1,000 in credits on any annual plan, saving you up to $1000 for your startup. There are over 310+ verified deals and discounts for you to save money on the best SaaS software and apps for your small business to grow. Don't waste time, take advantage of our promotions now thanks to our Adriel promo codes, coupons and credits valid in December 2023.

What is Adriel used for?

Adriel is a powerful tool for small businesses seeking to streamline their marketing efforts. It consolidates data from over 600 platforms, eliminating the need for manual data gathering and analysis. For instance, a local bakery could use Adriel to track their ad performance on Facebook, Google, and TikTok, all in one place. The software's customizable reports and performance trackers provide real-time insights into metrics like cost per click and conversion rates, enabling businesses to optimize their ad spend. With Adriel, small businesses can efficiently manage their digital campaigns, improve team collaboration, and ultimately enhance their online marketing performance.

Adriel pricing


Contact sales

Custom product

Custom pricing



/ month

10 data connections

3 user seats

2 year historical data

Real time dashboard



/ month

50 data connections

10 user seats

White labeling

Premium API connectors



/ month

650+ data connections

Unlimited user seats


Data blending

Adriel features

Get the information you need to grow

  • Centralize all your data

    Don’t waste time switching from one platform to another. Get all your data in one place with over 600+ integrations. With Adriel, you can effectively drive your actions and implement powerful data-driven marketing.

  • Maximize the impact of your marketing

    Make it easy for your staff to get real-time, transparent data from all your marketing channels. In a single view, compare the results of these channels and make better decisions based on qualitative data.

  • Budget management

    Adriel provides tools to set and manage advertising budgets, allowing businesses to control their spending and allocate resources efficiently.

  • Campaign scheduling

    Users can schedule the timing and duration of their advertising campaigns, ensuring ads are displayed during optimal periods to reach the target audience.

  • Improve your Return on Investment

    Adriel’s actionable insights help you increase your ROI. Identify the cost and performance of each campaign in a matter of moments. Modify and optimize your campaigns to improve the key KPIs of your strategy.

  • Stimulate your team’s creative intelligence

    Get data on the impact of your visual creatives on your advertising performance. Get personalized guidance on text, emojis, and color to create compelling creative for all your target audiences.

  • Automate performance tracking

    Use Adriel's powerful automation system to track all campaigns, ad sets, and creatives on your workspace and get alerted for performance increases or decreases. Enjoy the peace of mind of knowing your media mix is performing optimally 24/7.

  • Automate marketing reports

    Get beautiful cross-platform reports in less time than it takes to say it. No more time spent processing reports manually in spreadsheets. With Adriel's flexible platform, customizing and sharing reports with clients or stakeholders has never been easier.

Adriel: Pros & Cons


  • Easy to access: Easy for employees to set up and use
  • Customer service: Customer support is responsive and very attentive to requests
  • Numerous integrations: With over 600 data sources, Adriel is ideal for unifying data


  • Pricing plan: Adriel’s pricing is a bit steep for small to medium sized businesses
  • Attribution tracking: It is not possible to track attribution within the dashboard

Why is Adriel better than other Data Analytics software?

Adriel has more positive reviews than LinkedIn: 100 vs 85

Adriel is better at support than LinkedIn: 4.7 vs 4.6

Adriel has better positive reviews than Mobile Action: 100 vs 85

Adriel is better at customer support than Mobile Action: 4.7 vs 4.6

Adriel has better positive reviews compared to Microsoft Advertising: 100 vs 76

Adriel is better at customer service than Microsoft Advertising: 4.7 vs 4.6

Adriel has more positive reviews than HubSpot: 100 vs 93

Adriel is better at support than HubSpot: 4.7 vs 4.4

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